Price Your Art - Tips to Help You Price Your Artwork
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ArtSites.ca ArtSites.ca Welcome! Welcome! Price Your Art Tips to Help You Price Your Artwork Rochelle Grayson [email protected]Price Your Art Tips to Help You Price Your Artwork Rochelle Grayson [email protected]
Price Your Art - Tips to Help You Price Your Artwork
What should I charge for my artwork?! Join ArtSites.ca Co-founder, Rochelle Grayson as she explains best practices, tips and resources on how to price your artwork. In this presentation, you'll learn: - What are common pricing practices - What to consider when establishing your prices - What to put on your website and marketing materials about your prices - How to deal with a variety of different price points - What are typical price points and how do they affect purchases Learn about the business of pricing art!
Text of Price Your Art - Tips to Help You Price Your Artwork
ArtSites.caArtSites.ca Welcome!Welcome! Price Your Art Tips to Help
You Price Your Artwork Rochelle Grayson [email protected] Price
Your Art Tips to Help You Price Your Artwork Rochelle Grayson
[email protected] ArtSites.caArtSites.ca Who is Rochelle?Who is
Rochelle? ArtSites.caArtSites.ca ArtSites.caArtSites.ca
ArtSites.caArtSites.ca ArtSites.caArtSites.ca A lot of people cry
while chopping onions; The trick is ... NOT to get emotionally
attached! :-) ArtSites.caArtSites.ca ArtSites.caArtSites.ca Where
& With Whom Do You Show? ArtSites.caArtSites.ca
ArtSites.caArtSites.ca How long have you been doing this?
ArtSites.caArtSites.ca ArtSites.caArtSites.ca
ArtSites.caArtSites.ca ArtSites.caArtSites.ca
ComparablesComparables ArtSites.caArtSites.ca Similar
GeographySimilar Geography ArtSites.caArtSites.ca Similar
MediumsSimilar Mediums ArtSites.caArtSites.ca Similar VenuesSimilar
Venues ArtSites.caArtSites.ca Similar Experience Levels
ArtSites.caArtSites.ca New Artist?! Cost-based pricing = Time x
Labor (~$15/hr) + Cost Then, do a comparable check!
ArtSites.caArtSites.ca Keep Track of Your Time!Keep Track of Your
Time! ArtSites.caArtSites.ca Overhead CostsOverhead Costs
ArtSites.caArtSites.ca Other Common Pricing StrategiesOther Common
Pricing Strategies By Size 8 x 10 = $100 16 x 20 = $200 Square-Inch
Calculation / Method Width x Height x $X (+ 2 x Frame Costs) 16 x
20 x $6 = $1,920 $1,900 Smaller works = higher sq-in constant, e.g.
$8 Larger works = lower sq-in constant, e.g. $4-5 By Size 8 x 10 =
$100 16 x 20 = $200 Square-Inch Calculation / Method Width x Height
x $X (+ 2 x Frame Costs) 16 x 20 x $6 = $1,920 $1,900 Smaller works
= higher sq-in constant, e.g. $8 Larger works = lower sq-in
constant, e.g. $4-5 ArtSites.caArtSites.ca Compare to What's
Sold!Compare to What's Sold! ArtSites.caArtSites.ca
ArtSites.caArtSites.ca Original vs Print Price DynamicsOriginal vs
Print Price Dynamics Print Price = $XOriginal Price = $2-5X
ArtSites.caArtSites.ca Charge the Same or a Little LessCharge the
Same or a Little Less ArtSites.caArtSites.ca When to Increase
PricesWhen to Increase Prices +10 25% / year ArtSites.caArtSites.ca
ArtSites.caArtSites.ca ArtSites.caArtSites.ca Leave Room to
Negotiate Down! ArtSites.caArtSites.ca Online Pricing Issues
ArtSites.caArtSites.ca ArtSites.caArtSites.ca Approval, Refund
& Return PoliciesApproval, Refund & Return Policies
ArtSites.caArtSites.ca ArtSites.caArtSites.ca Be Confident! Be
Confident! ArtSites.caArtSites.ca Thank You!Thank You! Questions?
Rochelle Grayson [email protected]
ArtSites.ca/workshops/2014-04-26 Questions? Rochelle Grayson
[email protected] ArtSites.ca/workshops/2014-04-26
ArtSites.caArtSites.ca Links of InterestLinks of Interest How to
Present / Talk About Prices Online How to Use PayPal Buttons on
Your Website Price Your Art Realistically
